Brand Manager

We are Looking for a brand manager in North America, please kindly read the details below carefully and contact our Maono teams by EMAIL at the bottom according to the region & area.

Job Responsibilities: 

‚óŹWith a full understanding of users/markets/competitions, according to the development strategy plan of the company, carry out the brand strategic planning and brand system construction, fully responsible for brand planning, design, promotion and management, establish and develop the brand culture and product culture.

‚óŹResponsible for the planning and promotion of the brand image, establish a brand management system. Establish, promote, and maintain the brand image from the perspectives of brand recognition, reputation, loyalty, etc. Plan professional content: braking user positioning, brand positioning, brand appeal, brand creativity, brand communication, brand promotion, etc.

‚óŹLead and execute online and offline activities related to brand building, effectively enhancing the company's reputationÔľöplanning and execution of brand activitiesÔľĆsuch as press conferences, marketing activities, exhibitions, completing creativity and copywriting, promoting activities, coordinating activities resources, summarizing and evaluating activities.

‚óŹAccurately grasp the company's brand positioning and product design style, carry out brand planning according to market demand and changes, regional characteristics, and market information, formulate brand VI standards and supervise the implementation, and implement them in a planned and purposeful manner.

‚óŹCooperate with industrial design and user experience teams to ensure that the brand concept is faithfully implemented in products and services. Cooperate with digital, retail, and marketing teams to revitalize our brand in these channels and experiences.

‚óŹHave some experience in understanding crowdfunding platforms and how to guide and use these communities.

‚óŹSupervise and manage the brand image to ensure the unified spread of the brand image.

‚óŹPay attention to the latest developments in the industry, analyze the impact of the brand activities of peers or competitors on the company, and put forward corresponding strategies in a timely manner.

Qualifications:

‚óŹBachelor's¬†degree¬†or¬†above,¬†proficient¬†in¬†spoken¬†English,major¬†in¬†marketing,¬†news,¬†advertising,¬†or¬†related¬†fields.
‚óŹ5+¬†years¬†of¬†brand¬†operation¬†experience¬†in¬†the¬†consumer¬†electronics¬†industry,¬†experience¬†in¬†marketing¬†is¬†preferred.
‚óŹBe¬†keen¬†on¬†building¬†a¬†brand,¬†and¬†have¬†a¬†strong¬†interest¬†and¬†sense¬†of¬†mission¬†in¬†making¬†Chinese¬†brands¬†international.
‚óŹFamiliar¬†with¬†work¬†remotely,¬†experience¬†in¬†cross-border¬†and¬†cross-regional¬†team¬†management¬†is¬†preferred ‚óŹProficient¬†in¬†brand¬†management,¬†brand¬†positioning,¬†and¬†brand¬†image¬†shaping,¬†with¬†advanced¬†copywriting¬†planning¬†ability,¬†high¬†aesthetics,¬†and¬†comprehensive¬†ability¬†of¬†text¬†visual¬†output. ‚óŹWith keen business and market awareness, information collection capablities, problem analysis, resolution, accurate market dynamic, and market directions, and excellent overall analysis and comprehensive management capabilities. ‚óŹWith¬†strong¬†communication¬†skills,¬†good¬†teamwork¬†spirit,¬†a¬†strong¬†sense¬†of¬†responsibility,¬†independent¬†thinking¬†ability,¬†observation,¬†and¬†adaptability,¬†able¬†to¬†withstand¬†greater¬†work¬†pressure ‚óŹWorking¬†experience¬†in¬†companies¬†such¬†as¬†OPPO,¬†VIVO,¬†OnePlus,¬†Zebao,¬†ANKER,¬†etc.¬†is¬†preferred.

Email Contact: (click the email below and directly email to us)

cherry@maono.com (North America & Europe & South America),
joy@maono.com (Southeast Asia & India)

Email Request: CV(Name-Position Name-Country-Full/Part-time job)+Brief Introduction

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