podcasters make money

How to Make Money in Podcasting?

Podcasting is a creative work that can be fun, engaging, and lucrative. This is the place where you get paid to talk about your favorite things. You can become anything you want and engulf the joy of speaking your heart. And it's official that the ‘era of podcasting’ has begun. Although it requires hard work, dedication, and the right equipment, like a podcasting microphone Moreover, it claims to provide a sustainable income to podcasters. 

If you’re thinking of starting a podcast and making money from it, then you need strategies. Here we’ll demonstrate everything you must to know to begin a podcast (with tried and true methods) and earn money from it.

Let’s get started, but first:

What is Postcast?

What is Podcast

A podcast is a type of program that has audio-only episodes focused on a particular topic or theme. You can cover anything like TV shows, trending news, digital animation, etc., and in various formats. For example, taking on interview-based shows, podcasts that tell stories, or a single-person show (a monologue-style) where expert shares their knowledge on a specific topic.

What Equipments Do You Need For Podcasting?

What Equipments Do You Need For Podcasting

Every podcast show needs pieces of equipment to make it extraordinary. However, selecting one can be one of the most vital things. It should be pocket-friendly and effective. So, here’s a small list for your next step:

*Studio Headphone

The headphone is a necessity for podcasting; especially, with a remote guest. A podcast episode can be the length from 10m -180m (depending on the topic), and a headphone helps in providing clear audio of continuous talks. Some of the best one Maono recommend includes MH501 Studio Headphone.


It is one of the vital gear for audio recording, which offers clear sound, preferred tone, adjustable and functional audio features, etc. Some of the best microphones from Maono to make use of are MAONO PD200X USD/XLR Dynamic Microphone, MAONO PD400X USB/XLR Dynamic Microphone, etc. Your search for a best buy podcasting dynamic microphone ends here.

*Microphone Boom Arm Stand

Boom arm stand and desktop stand are the best mounting mic to save desk space and help adjust mic positioning. Some of the effective podcast microphone boom arms stand Maono BA90, etc.

*Digital Audio Interface/Mixe

A digital audio mixer is an audio interface that supports mixing audio in a much more effective way. If you want the best, then get Maono’s all-in-one production studio moanocaster series that are very popular in the market and has won the CES award in 2021—loved by users. For example AME2.

*A Recorder

The recorder is one of the common tools for podcasts. Instead of using the microphone directly on the system or connecting a microphone to a computer via interfaces. If you want the best of Moano’s recorded—go for Zoom’S H series of recorders, with the H5 and H6 models having the most users. 

*Audio Editing Software

After the crucial step of recording—the podcaster needs to edit the audio track. It helps in reducing the noise, trimming it, increasing the volume, and a lot more at the once simple place. Get hold of different editing tools like Windows and macOS platforms—easy to get started with.


How do Podcasters Earn Money?

podcasting  earn money

To earn money through podcasting, you will need different strat to make money through podcasting are:

Ⅰ. Direct Revenues come from sponsorships, affiliate marketing, and premium content creation.

Ⅱ. Indirect Revenues involve trading physical products, selling online lessons, giving content upgrades, and premium content development.

So let’s dive into some tried and tested ways of making money through podcasting.

  • Sponsorships

Sponsorships and advertising are the most common and probably the first method to make money in podcasting. Various podcast and ad networks connect listeners with sponsors. Podcasters promote them during the shows—you might have heard about promotional ads in between (15-30 seconds).

If you’re wondering how podcasters earn from a sponsor—it depends on the number of downloads your episodes earn. Also, it varies on the listenership—the larger the listeners are, the higher podcasters earn money. So, work on building valuable listeners.

Affiliate Sales

Have you ever heard of affiliate marketing? It is a performance-based form of marketing where a business rewards affiliates who can successfully bring customers to them. Podcasters often get exclusive discount codes for listeners to utilize. Each moment an individual enters your discount code at checkout when they make a purchase.

One simple tip, ensure the company gives you a simple link that’s easy for you to say and listeners to understand.

Sell Custom Merchandise to Fans

Promotional products and other types of physical merchandise can yield a decent share of the revenue. However, it all depends on your industry and the type of products you’re selling. Everybody loves physical products, like t-shirts, mugs, and other swags with branded merch.

Additionally, it can work as a charm for you, like it’s an extremely effective way to market your podcast for free. Passive promotion of your podcasts.

Premium Content

Premium content can be anything you want, but some of the common ways to offer premium content are with:

  • Additional interviews

  • BTS - behind-the-scenes content

  • Ad-free RSS Feed

  • Early access RSS Feed

  • Q&A with Hosts

Let's check more details review from YouTober  "Think Media"

You can come up with unique ways to deliver additional value to your community every month. It’s a simple podcast monetization strategy that can work in your creative way.

Make Your Next Income with Podcasting

Best Financia lPodcasts

If you’re still wondering whether podcasters make money or not, then don’t. Just look for big names who are getting a large number of listeners and large amounts of ad revenue in return. They have begun as novices and are now experts who made the right investment, like a podcasting equipment bundle, and the right choice at the right time. For more information on the best podcast mic for beginners, then just follow the link.


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MAONO PD400XS USB/XLR Dynamic Microphone with Boom ArmMAONO PD400XS USB/XLR Dynamic Microphone with Boom Arm
MAONO PD400XS USB/XLR Dynamic Microphone with Boom Arm
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MAONO Microphone Desktop Stand
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